As an Inbound Marketing Specialist at NOVA Networks, you will be an essential part of our marketing team. Your role will be to identifying new opportunities and optimizing content strategies. More specifically, you will be able to:
Develop a strong understanding of products, competition, industry and marketing goals and objectives of the industry
Actively brainstorm and propose new ideas for inbound marketing campaigns
Write various marketing materials including blogs, newsletters, social media content and more
Measure the effectiveness of campaigns against agreed key performance indicators (KPIs)
Understand analytics and data, using them to create effective content strategies
Maintain up-to-date knowledge of the industry’s best practices, strategies, and offerings around inbound marketing
Create, manage, and execute multi-channel marketing campaigns that leverage SEO, social, inbound marketing, email campaigns, and events to grow customer acquisition
- Relevant Degree or Diploma in Marketing, or equivalent experience in marketing preferred.
- Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
- Ability to manage multiple projects at the same time in a fast-paced environment.
- Bonus skills: HTML/CSS, Adobe Creative Suite.